Have you ever seen a magazine consisting of loose black and white A4 papers collected into a binder?
That's right. You haven't, because it does not work very well.
Beyond Social was looking for a way to combine their analogue magazine with a website that processes their archive smoothly. We came up with a grid that keeps dividing by two, with the latest story on top of the website. The page would consist of 'infinite' scrolling and no links to other pages. The article would fold out either to the left or the right. The benefit of this method is that there is less side-tracking and redirecting, so people stay in a reading flow.
To check out the website live, visit:
Currently reworking this project into an updated version. This is an old prototype.